Previsul is a solid company, experienced and dedicated to the future of the people. Founded in Porto Alegre in 1906, with more than 100 years of solidity and tradition, the company has a complete portfolio of insurance products and services of excellence in the field of people.
With the concept of + simple, + easy, + close, the Previsul stand was based on the use of several figurative elements to create a relaxed and differentiated environment: luminous spheres, a curtain of water trimmed by an umbrella and some ball chairs to relax.
Creative Director – Roberto Cagliari
Designer – Augusto Gottsfritz & Dani Loren
Art Director – Bruno Cardoso & Paula Peres
Agency – Dez Comunicação
Date – 2014