Special Places

Brasil Kirin, previously known as Schincariol, is a Brazilian brewery and beverage company, the second largest in the country after AmBev. The brewery uses the brand names Nova Schin, Glacial, Nobel, Devassa, Baden-Baden and Foster’s, the latter under license from Foster’s Brewing International. The beer Nova Schin Pilsen is Schincariol’s main product in the Brazilian beer market. Nova Schin has 14% of the Brazilian beer market. They also make Nobel, a premium beer made with hops from Hallertau, Germany, and Glacial, a lighter and cheaper beer.

Challenge

The job was create a personalized environment for some commercial establishments, with a focus on bars and restaurants. Focusing on three brands (Devassa, Baden-Baden and Eisenbahn), various materials were designed, each with its own visual identity based on a creative line.

Info

Creative Director – Roberto Cagliari
Designer – Augusto Gottsfritz
Agency – Dez Comunicação
Date – 2014